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For Immediate Release
July 3, 2008
Contact: Trudy Christ 212-279-3492 X 26

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Body Wrappers® Apparel on Dancing with the Stars: Latin Cardio Dance DVD

Body Wrappers® dance apparel is once again the featured wardrobe for the dancers on the newest Dancing with the Stars: Latin Cardio Dance DVD being release by Lionsgate September 16, 2008. The Body Wrappers logo appears on the jacket cover of the DVD as a sponsor.

On the new DVD Dancing with the Stars two time champion Cheryl Burke is featured wearing Body Wrappers scarlet bra style # 760 (tucks added) with the #7894 10-Way mesh skirt, the black Glitter Magic #T7031 baseball top with the black convertible ruffle skirt style # 8175 and the scarlet bra #760 with the black #223 shrug and the black #0691 low rise pants. Other dancers are featured in the black spider mock neck top style # 7774 with the black mesh insert double strap bra # 474 underneath with the scarlet ruffle skirt # 8175. Also featured on the dancers is the reversible scarlet/violet halter # 7874 or the gold 308 bra with the black # 0691 low rise pants.

“Dancing with the Stars” the # 1 rated TV series produced by BBC Worldwide America, has become a television phenomenon, and Lionsgate’s 2007 release of Dancing with the Stars: Cardio Dance became the best-selling fitness DVD that year as well as 2008. This September release is a much anticipated follow up dance program timed to coincide with the season seven premiere on ABC. The program features two of the show’s professional dancers, Maksim Chmerkovskiy and two-time Dancing with the Stars champion Cheryl Burke, demonstrating four sizzling and sexy Latin dance routines that include some of the best fat-burning moves from the show. Viewers also get a specialized toning workout that dancers use to sculpt and lengthen their muscles.

The program, which is broken down into six customizable workouts, includes a 5-minute warm-up, 10-minute choreographed dance routines of the Cha, Samba, Mambo and Merengue and a 5-minute cool-down. After accomplishing these fat-blasting moves, viewers can shake things up by trying the bonus dancer’s toning workout. The DVD is packaged in a metallic gold O-card and is available on September 16, 2008 for the suggested retail price of $16.98.

DVD SPECIAL FEATURES
· Extra! Dancer’s Toning Workout (15 minutes)
· Music Only Option

PROGRAM INFORMATION
Year of Production: 2008
Title Copyright: © 2008 BBC Worldwide Limited. All Rights Reserved.
Type: Home Entertainment Premiere
Rating: NR
Genre: Fitness
Closed Captioned: English
Subtitles: None
Format: Full Screen
Feature Running Time: 60 minutes
DVD Audio Status: 2.0 Dolby Digital


For Immediate Release
May 2008
Interviews available
Contact: Trudy Christ 212-279-3492 X 26

Body Wrappers® totalSTRETCH™ Tights and the Boston Ballet School
Team Up

New York City - Body Wrappers American made totalSTRETCH™ Tights brand is now the preferred tight to be worn by students of the internationally acclaimed Boston Ballet School and in the satellite studios in Newtonville, Norwell, and Salem Massachusetts.

The Boston Ballet School founded in 1953 by Virginia Williams, offers programs for students age three through college. Recognized for it’s commitment to education, Boston Ballet also offers outreach programs that include Citydance a workshop for 3,000 public school children, Taking Steps a dance and theatre arts after school program for teenage girls, Adaptive Dance for Down Syndrome children and Lecture-demonstrations intimate performances brought to schools in the Commonwealth by Boston II, the junior ensemble.

Marie West, President and Founder of Body Wrappers says, “We feel thrilled to have an association with one of the nations top ballet companies.  We are very impressed with the Boston Ballet organization and all of the outreach programs that they offer to young dancers.”

“Body Wrapper’s high quality totalSTRETCH™ tights are consistent with the professional standards we strive to instill in our students on every level including technique, artistry, behavior, and attire,” said Elizabeth Benjes, Managing Director of Boston Ballet Center for Dance Education. “We are grateful to Marie West and Body Wrapper’s for their sponsorship of Boston School and pleased to embark on a relationship with such a high quality dancewear manufacturer.”

Now recognized as the official supplier to Boston Ballet School, Body Wrappers totalSTRETCH™ Tights can be purchased through fine dance stores nationwide.



For Immediate Release
October 2007
Contact: 212-279-3492 X 26
trudychrist@bodywrappers.com

cutting table
The new cutting table in the new wing of Body Wrappers factory

sewing units
The sewing units opposite the cutting table

bw people
Left to right: Michael Rubin CEO, John Rebuck, Martha Bass, Michael Lee, VP Sales, Cathy French, Brad French, Marie West, President and Nicholas Karant, Vice President

Body Wrappers National Sales Meeting 2007 Debuts Angelo Luzio Shoe Line and New Factory Expansion

Elizabeth, NJ...Body Wrappers National Sales Meeting headed up by Michael Lee, VP of Sales took place September 28, 29 and 30th at the Hilton Hotel in Elizabeth, New Jersey. Marie West, President introduced the new Body Wrappers 2008 line and Luigi Luzio, President/Designer and John-Anthony Luzio, VP of Product & Style Development introduced the Angelo Luzio shoe line to the sales team.

The sales team was given a surprise tour of the new apparel manufacturing expansion of the Body Wrappers factory in Elizabeth conducted by Michael Rubin CEO and Tom Sheppard Production Manager.

Each year three Sales Reps are chosen for outstanding performance in the categories of Gold, Silver and Bronze. This year’s honorees included:

Gold

John Rebuck who has represented Body Wrappers since 1984; his territory includes GA, NC, SC, and VA.

Silver

Brad & Cathy French started with Body Wrappers in 1984 and their territory includes IL, MI, MO, KS, WI, NE, SD, ND, IA, MN, and part of IN.

Bronze

Martha Bass joined Body Wrappers in 1983 and her territory is AL, MS, TN, and part of FL.



For Immediate Release
January 2006

Bodywrappers Building

Body Wrappers 25th Anniversary

New York... Body Wrappers, Attitudes in Dressing, one of the few "Made in America" apparel manufacturers left in the United States is celebrating its 25th anniversary.


Body Wrappers is also offering their retail customers a direct connection to the factory inventory 24 hours a day, seven days a week with their informative Business2Business website. On the site a customer can log on and find real time inventory information as well as many other resources.

To help mark their 25th Anniversary, Body Wrappers will reintroduce the
original Le Wrap; a one piece garment that wraps around the body and ties to
create five jumpsuit looks and five pants looks, 10 different styles all in one. The
original design was made with a non-stretch printed fabric. The 2006 25th
Anniversary version has been redesigned with a solid stretch fabric.

Marie West founder and President started the company on Jan.17, 1981 and soon partnered up with Nicholas Karant. In 1983 she was joined by Michael Rubin, partner and CEO and together they have built Body Wrappers into one of the most successful dance apparel companies in the world with over 100 employees.

The Body Wrappers factory is located in Elizabeth, New Jersey in the 1890 historic landmark building that housed the Singer Sewing machine company. Body Wrappers uses about 167,000 square feet of the building on five levels. Approximately 50,000 square feet of space is used to warehouse inventory. The fifth floor is the home of the company's photography studio and some storage. The fourth floor inventories fabric and contains a large automated cutting room. The third and second levels both hold inventory with the second level also staging shipping and finishing operations. The main floor houses the sewing, pattern making, design, manufacturing and business offices as well as the customer service department.


For Immediate Release
June 2005
Photos and Interviews available
Contact: Trudy Christ 212-279-3492 X 26

Body Wrappers Introduces Princess Aurora™

New York City_____Body Wrappers is introducing Princess Aurora™, a complete and coordinated collection of dance apparel for the young dancing princess 3-10 years old. The Princess Aurora™ line includes everything a dancing princess needs such as ballet and tap apparel, cover-ups, loungewear and slippers, tiaras, satin decorated ballet slippers, dance bags, book covers and snoods.

To help promote this new brand, a story/paper doll book entitled, "Princess Aurora(TM) A special Day in Her Life", will be available at dance specialty shops carrying the brand. The book includes a cutout paper doll replica of Princess Aurora and cutout paper doll outfits that appear in the story on Princess Aurora during the course of her day.


For Immediate Release
Feb. 2004
Photos and Interviews available
Contact: Trudy Christ 212-279-3492 X 26

Value Cotton/Lycra Leotards

New York City_____Body Wrappers announced today
Body Wrappers will release a new leotard line in February called the Value Cotton/Lycra Leotard Group, which will be available in four styles and three colors, Black, Light Pink and white in sizes x-small, small, medium, large, x-large for Adults and 3-4 (only three styles) 4-6, 6x-7, 8-10, 12-14 for Girls.

What makes them different from other brands is that they have a front liner called Poly QWIK-WIK(R) that moves the moisture away from the body. They will be ready to ship out into the stores February 15th, 2004. By June 15th, Body Wrappers will produce two additional colors in the line of Light Blue and Burgundy.



For Immediate Release
Nov 2003
Photos and Interviews available
Contact: Trudy Christ 212-279-3492 X 26

Body Wrappers® Launches Premiere Collection for Ballet

New York City_____Body Wrappers the American manufacturer of dance and team apparel is launching a new brand called Premiere Collection, which has been exclusively designed for the career ballet dancer.

The Premiere Collection will consist of leotards, warm-ups and cover-ups and was designed with the idea of providing the perfect fitting leotards and coordinates with full attention paid to all areas of fit, construction and inner treatments to enhance the way a dancer feels.

Marie West the President and founder of Body Wrappers says, "This beautiful and fully functional brand of ballet apparel is personally a great achievement for me. After talking with many career dancers I learned that there was an opportunity to supply them with a product that simply was not available to them. I set out with the goal of developing a leotard that would not ride up and one that provided the correct support where needed. With the new Premiere Collection, I am confident that Body Wrappers has done just that."

The Premiere Collection is available in adult sizes x-small, small, medium, large and tall and will be available to the retailer for ordering January 2004 and then shipping will begin for a March delivery.

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